This product catalog was created as a result of the introduction of a new watch collection. I was responsible for the creation and the placement of all textual content.
Watch Catalog
When you're writing copy for a product catalog, it comes with quite some specific instructions. It can’t be too formal or boring, but it also needs to be clear and informative. In addition, to write text for a good product catalog, you must find the right balance between text, visual and even leaving some space empty. I worked on writing all content for this Fromanteel Watch Catalog 2016/2017, which was used internationally by Fromanteel’s consumers and resellers. Read the full catalog here.
Involvement
Copywriting
Company
Fromanteel
